I'm Tejaswita Dixit, a marketing professional and creative designer focused on turning ideas into memorable brand experiences.
From brand identity and packaging to social media, content design, reels, and AI-powered videos, I bring strategy and creativity together to create work that feels intentional, engaging, and ready for the real world.
What I create. How I bring ideas to life.
Building cohesive brand identities through logos, visual systems and brand guidelines.
Creating thoughtful packaging concepts that balance visual appeal, brand personality and product presentation.
Developing social creatives, content ideas, calendars and audience-focused communication.
Creating engaging short-form content through editing, pacing, transitions and visual storytelling.
Using AI tools to explore ideas, create visual content and produce engaging video concepts.
Designing digital invitations, cards, layouts and adaptable visual assets for different platforms.
Three complete identity systems: one built for a real client, and two developed from scratch to prove the thinking holds up end to end, from strategy and logo to guidelines and real-world application.
A complete brand kit delivered for a real business. Four-tier logo suite (primary, secondary, symbol-only, emblem) each mapped to a specific use case, a tiered colour system (primary / secondary / premium accent), a three-level type hierarchy, packaging mockups, and a social media template grid shipped with its own usage guidelines.
Built end-to-end to demonstrate complete brand thinking, not just isolated posts: logo system, full guideline sheet, and packaging applied across bags, boxes, cups, and wraps.
A skincare identity built from strategy outward: vision & mission, logo usage rules, colour and type system, and a mood board, then applied to real bottle packaging, front and back label.
My take on existing snack and food brands: full redesigns exploring shelf appeal, colour psychology, and information hierarchy on real product categories.
Traditional motifs, rendered in a modern layout, plus a video version for easy sharing on WhatsApp and social.
Short-form edits built for retention: pacing, cuts, and sound tuned for the first three seconds.
Spec ads: concept commercials made independently to explore AI-driven filmmaking, built on real product categories without a camera crew.
Social & Post Design
Instagram-ready campaign posts and menu design, built for a real posting cadence and a consistent brand voice, not one-off graphics.